Resume
Work Experience
>> Dream Factory Productions | Orlando, FL
April 2009 – Present
Chief Marketing Officer
Dream Factory Productions is a full-service advertising agency located at Universal Studios’ production facilities in Orlando, Florida, offering integrated marketing communications solutions in the areas of strategy, marketing, advertising, research and technology. Competencies covered include creative/graphic design, web development, video production, corporate communications and public relations.
>> Fuego Communications and Marketing | Orlando, FL
January 2005 – Present
CEO and Chief Marketing Strategist
Fuego Communications is a multicultural marketing agency providing market development small businesses in the Central Florida area, providing project-based services in strategic planning and online marketing campaigns. Since 2008, Fuego Communications has been a strategic partner of Dream Factory Productions, an advertising agency located at Universal Studios’ production facilities in Orlando, Florida.
>> American Leisure Group | Orlando, FL
September 2007 – October 2008
Strategic Marketing Manager
American Leisure Group is a real estate and resort development firm that builds vacation destination properties, including a flagship 283-acre resort featuring a 17-acre water park near Walt Disney World. Managed global marketing programs for lead generation, real estate sales and owner relations support.
>> Compass Knowledge Group | Orlando, FL
May 2006 – September 2007
Marketing Manager
Compass Knowledge Group is a distance (online) learning solutions provider and working with established higher education clients. Managed marketing for clients that included Northwestern University, Portland State University, Eastern Kentucky University. In 2010 the company merged with Embanet, a competitor in the distance learning industry, and was renamed Embanet-Compass Knowledge Group.
>> Berlitz Language Center | Orlando, FL
February 2004 – December 2004
Director of Marketing
Berlitz is the largest network of language schools in the world, offering language instruction, cross-cultural training, study abroad and document translation services for global-minded clients. Managed marketing operations and business development initiatives for outreach to corporate prospects.
>> Island One Resorts | Orlando, FL
September 2001 – December 2003
Marketing Manager
Developer of Vacation Ownership resorts and Vacation Club membership for its Club Navigo network of timeshare resorts and hotels. Managed lead generation, travel package sales, and referral programs to connect and enhance the value of the owners base. Coordinated marketing initiatives for the Gold Points loyalty marketing program.
>> Pringle Development | Leesburg, FL
May 1999 – August 2001
Technology Marketing Manager
Developer of Planned Residential Communities in Central Florida for Active Adult (55+) markets. Managed lead generation programs to motivate sales using technology-driven and new media initiatives, including referral programs and direct response campaigns.
>> National Direct Corporation | Daytona Beach, FL
February 1997 – December 1998
Marketing Manager
Direct response marketing agency that facilitated business solutions for clients seeking to market their products using infomercials, direct mail and telemarketing strategies. Managed all Internet marketing programs, public relations and international outreach.
>> Import-Spain Corporation | Daytona Beach, FL
January 1990 – December 1996
General Manager
Importers of ceramic tile, marble and granite floor coverings. Managed retail operations and business development, reaching out to construction firms and residential developers. Scouted industry expos throughout U.S. and Europe to discover with new products.
Education & Professional Development
>> Masters of Business Administration (MBA Candidate)
Marylhurst University
Concentration in Sustainable Business and Green Development. Expected graduation: June 2012.
>> Bachelor’s Degree in Marketing
University of Central Florida
Served as VP of Technology in the Collegiate Chapter of the American Marketing Association.
>> Associate’s Degree in Arts
Daytona Beach Community College
Completed A.A. program with a focus on Engineering Technology; member of the Air Force ROTC.
>> Leadership Orlando
Graduate of Class 66
Completed a 9-month community leadership development program from the Orlando Regional Chamber of Commerce introducing participants to every element and division making up the infrastructure of the city of Orlando.
>> American Marketing Association Leadership Summit
Association Certificate
Completed a 3-day association leadership workshops for managing non-profit and trade association operations
>> IFREC Real Estate School
Real Estate Sales Associate Program
Completed a 63-hour course covering all aspects of sales and marketing operations, state laws, regulations and ethical guidelines governing transactions of real estate property.
>> Orange County Sheriff Office
Civilian Academy Program
Completed a 13-weeks community leadership program introducing participants to multiple departments and units within a law enforcement agency.
>> Dershya Institute
Microsoft Certified Systems Engineer (MCSE) Program
Completed information technology management program focusing on the administrative operations of a Microsoft OS network environment.